Customer service marketing is the practice of promoting a company's customer service offerings and capabilities as a way to attract and retain customers. It involves highlighting the ways in which a company provides excellent service to its customers, such as through multiple channels of communication, quick response times, and a dedication to solving problems and addressing concerns. Customer service marketing can take place through various channels, including social media, email marketing, content marketing, and advertising. The goal of customer service marketing is to differentiate a company from its competitors and demonstrate to potential and existing customers that the values and prioritizes customer satisfaction.
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